Quick Summary
Google TPU won’t replace Nvidia in the short term. In November 2025, news of Meta negotiating to purchase TPUs from Google triggered market turbulence—Nvidia stock dropped 4%, and AMD fell over 6%. However, after deeper analysis, three key factors indicate this is a market overreaction.
What Is Google TPU?
TPU (Tensor Processing Unit) is Google’s custom-designed AI chip, purpose-built for matrix operations in deep learning.
Unlike Nvidia GPUs, TPUs are highly specialized processors. GPUs are like a “Swiss Army knife” that can handle various computing tasks; TPUs are like a “scalpel,” focused on specific AI workloads for maximum efficiency. This distinction is explained in more detail in our ASIC vs GPU comparison.
Google TPU Ironwood (7th Generation) Specifications
Google unveiled its seventh-generation TPU “Ironwood” in April 2025. Key specifications include:
| Specification | Ironwood (TPU v7) | vs Nvidia Blackwell |
| Compute Performance | 4,614 TFLOPs (FP8) | 4,500 TFLOPs (FP8) |
| HBM Memory | 192 GB | 192 GB |
| Memory Bandwidth | 7.4 TB/s | 8 TB/s |
| Max Chips per Pod | 9,216 | – |
| Energy Efficiency | 2x improvement over previous gen | – |
Ironwood delivers over 4x performance improvement compared to the previous-generation Trillium, and 16x improvement over 2022’s TPU v4.
What’s the Meta and Google TPU News About?
On November 24, 2025, The Information reported:
- Meta is in talks with Google to deploy Google TPUs in its data centers starting in 2027
- Meta may begin renting TPU capacity through Google Cloud as early as 2026
- The deal could be worth billions of dollars
- Google Cloud executives believe this strategy could help Google capture 10% of Nvidia’s annual revenue
This news caused Nvidia stock to drop about 4%, AMD to fall over 6%, while Google parent Alphabet rose over 4%.
Why Won’t Google TPU Replace Nvidia in the Short Term?
Reason 1: Competitors Can’t Build Supply Chain Trust
The core issue: Google and Meta are direct competitors.
Google has Gemini, Meta has Llama. Both companies are competing for AI dominance.
If you were Meta CEO Mark Zuckerberg, would you dare to entrust your most critical AI model training entirely to your competitor? That’s like handing your lifeline to the opposition.
Conversely, if Google fully supports Meta and Meta ends up training a model stronger than Gemini, that’s the classic “nurturing a tiger that may devour you.”
Nvidia and AMD play different roles. They’re like “arms dealers”—they only supply weapons and don’t participate in wars between their customers. Google doesn’t just sell weapons; it’s also a fighter in the ring competing for the same championship.
This competitive relationship limits the possibility of Google TPU fully replacing Nvidia GPU.
Reason 2: The AI Chip Market Isn’t Zero-Sum
The market is expanding rapidly, with room for multiple winners.
A common misconception is that if Meta buys from Google, it will stop buying from Nvidia. But the reality is that this pie is growing at an astonishing rate.
Meta’s Capital Expenditure Keeps Surging
- Early 2024 estimate: approximately $60 billion
- Q3 revised to: $70-72 billion
- 2025 planned investment: up to $72 billion for AI infrastructure
The $10+ billion increase demonstrates that Meta’s compute demand is too large for any single supplier to satisfy. Purchasing from both Google and Nvidia is essential for supply chain security.
GPUs and TPUs Play Different Roles
| Type | Characteristics | Use Cases |
| Nvidia GPU | General-purpose, highly flexible | Various AI tasks, model development, research |
| Google TPU | Specialized, highly efficient | Large-scale inference, specific workloads |
For a deeper understanding of the technical differences, see our complete ASIC vs GPU comparison.
Top tech companies need a diversified toolbox, not a single solution.
Stock Performance as Evidence
Year-to-date stock performance in 2024:
- Nvidia: up 132%
- AMD: up 70%
- Broadcom: up 66%
Despite record-breaking custom chip (ASIC) orders, both Nvidia and AMD continue to grow. The market is large enough to accommodate multiple winners.
Reason 3: “Nvidia Threat” Is a Recurring Script
Markets always overreact to such news, but Nvidia survives every time.
2025 “Nvidia Crisis” Review
| Time | Event | Result |
| Early Year | DeepSeek claims to train a ChatGPT-level model with cheap chips | Nvidia stock briefly dropped then recovered |
| Mid-Year | US-China trade war escalation, Nvidia faces $5.5B potential loss | Stock dropped then rebounded |
| Recent | Broadcom’s custom chip business surges | “Nvidia being replaced” rumors resurface |
| November | Meta negotiates Google TPU purchase | Stock dropped 4% |
After each panic, Nvidia’s position remained unshaken, and its market cap successfully broke through $3.6 trillion.
How Did Nvidia Respond?
On November 25, 2025, Nvidia issued a statement:
“We’re delighted by Google’s success—they’ve made great advances in AI and we continue to supply to Google. NVIDIA is a generation ahead of the industry—it’s the only platform that runs every AI model and does it everywhere computing is done.”
Nvidia CEO Jensen Huang also emphasized in earnings calls that Google remains an Nvidia customer and that Gemini models can run on Nvidia technology. Huang discussed the explosive growth of AI compute demand in his Computex keynote this year.
How Are Other Companies Choosing? The Anthropic Case
Not all AI companies are moving away from Google TPU.
In October 2025, Anthropic announced a major expansion agreement with Google Cloud:
- Access to up to 1 million TPUs to train and deploy Claude models
- Deal worth tens of billions of dollars
- Over 1 GW of compute capacity coming online in 2026
Anthropic CFO Krishna Rao stated that TPUs were chosen for their “price-performance and efficiency.”
Notably, Anthropic employs a diversified strategy, simultaneously using Google TPU, Amazon Trainium, and Nvidia GPU across three chip platforms. This confirms the “multi-sourcing” rather than “supplier replacement” trend.
For more on AI model comparisons, see our Claude 3.7 Sonnet vs ChatGPT 4.5 comparison.
Google TPU vs Nvidia GPU: Technical Comparison
Performance and Cost
| Comparison | Google TPU | Nvidia GPU |
| Performance per Dollar | Up to 1.4x advantage for specific applications | Stable performance for general tasks |
| Energy Efficiency | TPU v6 is 60-65% more efficient than GPU | Higher power consumption but powerful performance |
| Inference Speed | Optimized for specific models | High flexibility, broad applicability |
Ecosystem and Availability
| Comparison | Google TPU | Nvidia GPU |
| Platform Availability | Google Cloud only | AWS, Azure, GCP, all platforms |
| Development Frameworks | TensorFlow, JAX | PyTorch, TensorFlow, all frameworks |
| Software Ecosystem | XLA compiler | CUDA (industry standard) |
For enterprises needing efficient GPU resource management, see our GPU effective management guide.
Conclusion: GPUs win in flexibility, ecosystem, and versatility; TPUs excel in economies of scale, energy efficiency, and specific workloads.
Long-Term Trends: What’s the Real Threat?
This event reveals an important trend:
Nvidia’s biggest competitor isn’t other chip companies—it’s their biggest customers.
Google, Meta, Amazon, Microsoft, and other tech giants are actively investing in custom chip development:
| Company | Custom Chip | Status |
| TPU (now 7th generation) | Commercially operational | |
| Amazon | Trainium, Inferentia | Deployed on AWS |
| Meta | MTIA | Under continued development |
| Microsoft | Maia | Announced in 2024 |
These tech giants have massive compute demands and abundant R&D resources. Long-term, custom chips may gradually erode Nvidia’s market share. This is why understanding the differences between cloud and on-premises deployment is crucial for enterprise AI strategy.
But this is gradual change, not overnight disruption.
AI Data Centers and Energy Demand
Large-scale deployment of both Google TPUs and Nvidia GPUs requires massive AI data center support.
Anthropic’s 1 million TPU agreement will bring over 1 GW of compute capacity—equivalent to the output of a large nuclear power plant. AI energy demand has become a critical industry issue.
According to the MIT AI Report, AI infrastructure energy consumption will continue to rise in the coming years, which is why major tech companies are actively investing in more efficient chip R&D.
Summary: How Should Investors View This?
Short-Term Perspective
- Google TPU won’t “wipe out” Nvidia in 2025-2026
- Market panic is likely an overreaction
- AMD may face higher risk than Nvidia due to its awkward “second place” position
Long-Term Perspective
- Tech giants developing custom chips is an irreversible trend
- The AI chip market will diversify rather than become a single monopoly
- Nvidia needs continued innovation to maintain its technical lead
Key Metrics to Track
| Metric | Significance |
| Meta’s 2027 TPU deployment progress | Observe tech giants’ custom chip adoption speed |
| Nvidia data center revenue growth rate | Measure market share changes |
| Google Cloud market share | TPU commercialization effectiveness indicator |
Frequently Asked Questions
What is Google TPU?
TPU (Tensor Processing Unit) is Google’s custom-designed AI chip, purpose-built for machine learning matrix operations. It has now developed to the seventh generation Ironwood, with 192GB HBM memory and 4,614 TFLOPs compute capability per chip. See our ASIC vs GPU comparison for differences from traditional GPUs.
Is Meta really abandoning Nvidia for Google TPU?
Not a complete abandonment. According to reports, Meta plans to deploy Google TPUs in its data centers starting in 2027, but this is a “multi-sourcing” strategy, not a complete Nvidia replacement. Meta’s 2025 capital expenditure reaches $72 billion—demand too large for any single supplier.
Which is better: Google TPU or Nvidia GPU?
It depends on the use case. TPUs are more cost-effective and energy-efficient for specific AI workloads; GPUs are more versatile, flexible, and have a more mature software ecosystem (CUDA). Most enterprises use both, as recommended in MLOps best practices for diversified infrastructure strategies.
Will Nvidia’s dominance be threatened?
Not in the short term. Nvidia still dominates the AI chip market with the most complete software ecosystem and broadest platform support. Long-term, the trend of tech giants developing custom chips is worth watching. Continue tracking new products like Nvidia H20 for market performance.
Why did Anthropic choose 1 million Google TPUs?
Anthropic stated they chose TPUs for “price-performance and efficiency,” plus years of experience training models on TPUs. However, Anthropic also uses Amazon Trainium and Nvidia GPUs, adopting a diversified chip strategy.
What does this mean for the Taiwan supply chain?
Google TPU expansion is positive for Taiwan’s supply chain. According to reports, TSMC affiliate Global Unichip (GUC) partners with Google on N3 and N5 process node design services, and TPU v7 shipments continue to climb. PCB, thermal modules, and testing equipment suppliers will all benefit.
Further Reading
- ASIC vs GPU: Complete AI Chip Technology Comparison
- What Is an AI Data Center?
- Nvidia Blackwell vs AMD MI300X Performance Comparison
- How to Effectively Manage GPU Resources
- Cloud vs On-Premises: How Should Enterprises Choose?
- 2025 AI Energy Demand Analysis
- US-China AI Policy Impact on Industry
Last updated: November 2025Sources: The Information, CNBC, Google Cloud, Anthropic Official Announcement